Wednesday, April 20, 2016

A font of knowledge?





Fonts.
       
Fascinated with them?  Didn't notice them? Do they make a difference in what information is communicated to you?

I once worked with a graphic designer who stayed after every movie just to see the fonts that were used in the credits. It "helped her get ideas." Font styles change the way clothing styles change, it is as easy to recognize fonts from the 70's as easy as it is to recognize a pair of big bell blue jeans.

Research shows that we should think about our font choice because (like McLuhan said) "the medium is the message." Check out these links about fonts:

The psychology of fonts

A guide to choosing the right font

What the Purdue OWL has to say about fonts

Do you have a favorite font? Why?

2 comments:

  1. My favorite is Arial. I find that after working on the PC all day, my eyes do not tire as much if I am working with Arial font, size 12.

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  2. I love that you have a reason why it is your favorite!

    ReplyDelete